Feel First means two things.

In music: hear before you judge. Let the track find you before your mind categorizes it.

In life: lead with feeling. Don't let noise arrive before the experience does.

This is the declaration. Wear it like you mean it.

THE GARMENT

The Crew Cut is the everyday piece. Ribbed crew neck, shoulder taping, dual side seams — built to hold its shape rather than soften into something shapeless. Nothing decorative on it. The graphic carries it.

THE FABRIC

4.2 oz combed and ring-spun cotton, 32 singles. A fine, tightly knit face that takes a print flat instead of letting it sit on top. Light enough to wear through summer, substantial enough that it never goes sheer.

Fibre content shifts by colourway, and we'd rather say so: Sand Dune is 100% cotton. Ash is 99% cotton with 1% polyester. Military Green is a 52/48 cotton-polyester blend — that blend is where its depth comes from.

THE FIT

Unisex, regular fit, and it runs true.

We measured our own Large — washed, worn, not fresh out of the bag — at 21" across and 30" long. That's the same length the mill publishes, which tells you it holds its size. If you wear a medium in a retail tee, wear a medium here.

Worth knowing: the hoodie settles more than the tee. If you wear a Large in the Crew Cut and you machine dry, take an XL in the Deep Hood.

SIZE CHART

Width x length in inches, laid flat.

XS — 16.5 x 27

S — 18 x 28

M — 20 x 29

L — 22 x 30

XL — 24 x 31

2XL — 26 x 32

3XL — 28 x 33

4XL — 30 x 34

Width is measured flat from underarm to underarm — double it for full circumference. Length runs from the high point of the shoulder to the hem. Allow an inch either way.

Sleeve on our Large: 10" from shoulder seam to cuff.

HOW TO WEAR IT

On its own, or under the Deep Hood when it turns. Every colourway in the line is chosen to sit with every other one. Nothing here fights anything else here.

DETAILS

- Ribbed knit collar with shoulder taping

- Dual side seams for structure wash after wash

- JusJai2 neck label printed inside

- Ash, Sand Dune, Military Green

- Unisex fit, XS–4XL

- Printed and shipped in the US

SHIPPING

We print to order, so nothing sits in a warehouse waiting. Allow 5–12 business days from order to doorstep.

Shipping is $5.95 on a single tee. Free over $100 — one Crew Cut and one Deep Hood gets you there.

SIZING AND EXCHANGES

Made to order, so we don't hold stock — but if the size is wrong, we'll fix it. Tell us within 30 days, send it back unworn and unwashed, and we'll send the right size or a different shirt of equal value. If the size you need carries a different price, we cover the difference. Return shipping is yours; the replacement is on us.

Arrives damaged? Tell us within 30 days and we'll replace it at no cost to you.

Not sure of your size? Message us before you order. We'd rather answer a question than process an exchange.